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FLEF — custom web development

Websites, web apps & AI tools that do real work.

I build custom web products end to end — from clean marketing sites to full applications with live data, integrations and automation. No templates. Everything coded to fit the business.

Our product

Shiftthe app that makes retail teams sell more.

Born inside a real chain of ~100 stores. Now available for any retail network.

Sales-floor app · Retail chains

Every seller sees what to sell today to hit their target paycheck.

High-margin add-ons start selling themselves — and the owner watches the whole network from a phone. Flat price, no per-seat fees.

~100store locations
~300sales staff
1hauto data sync
Shift — paycheck goal calculator
What I build

From a landing page to a full system.

Whatever the business needs — I take it from idea to a working, deployed product.

Flagship

Websites & web apps

Full custom sites and applications — marketing sites, dashboards, tools with real logic and data.

Flagship

AI automations

LLM-powered tools that process data, answer, summarise and automate routine work through your own systems.

Flagship

Corporate portals & internal tools

Employee apps, dashboards and admin systems with logins, live data and analytics — like Shift.

Telegram bots

Bots that take orders and requests, notify you instantly, run catalogs and admin panels.

Integrations

Connecting ERPs, external APIs, payments, CRMs and AI services so your tools talk to each other.

Infrastructure & deployment

Domains, VPS setup, hosting, migration, business email, SSL — everything to get you live and stable.

Also: business-card sites, landing pages and booking sites for restaurants, salons and venues. Pricing is per project — tell me what you need and I'll send a clear plan and quote.

Stack

Tools I work with.

JavaScript / TypeScriptNode.jsFrontend + BackendPWAREST APIsERP integrationAI / LLM (Gemini, OpenAI)Telegram Bot APIDatabasesNginxLinux / Ubuntu VPSSSL / DNSGoogle Apps Script

If a project needs something not on this list, I pick it up fast — the goal is the result, not the tool.

More work

Selected concepts & sites.

Concept Tri Vdove — restaurant site concept
Tri VdoveSeafood restaurant · Piran
Concept Gostilna Park — restaurant site concept
Gostilna ParkFamily seaside gostilna · Piran
Concept Tala Mare — restaurant site concept
Tala MareFish & seafood · Piran

Free concept sites I designed for local restaurants.

FLEF
About

One developer. The whole build.

FLEF is my studio. I design, code and ship custom web products end to end — frontend, backend, deployment and the boring infrastructure in between. No templates, no page builders: everything is written to fit the business and made to actually work.

I move fast and stay close to the client. If a project needs a tool I haven't used yet, I learn it — modern development plus AI lets one focused person deliver what used to take a team. Shift above is exactly that: a full platform, built solo.

How we work

A simple path from idea to live.

01

Brief

We talk through your goal, users and references. 30 minutes is enough to start.

02

Plan & design

I map the structure and visual direction. You approve it before any code.

03

Build

Clean, fast, responsive code — with the details that make it feel premium.

04

Launch

Deploy, domain, SSL, email, analytics. Live and fully yours.

Contact

Let's build something that works.

Tell me about your project. I read every request personally and reply with a clear plan and price.

Emailadmin@flef.xyz Telegram@fleftop WhatsApp+386 41 217 666